LATEST INSIGHTS
Articles
LATEST INSIGHTS
Articles
How Neobanks utilise behavioural economics
Fintech companies utilise mental accounting, a well-established concept within behavioural economics, to simplify personal finance management. Utilising behavioural economics principles in business, such as nudging, social proof or loss aversion, is one of the most significant intellectual trends [...]
Recap The Next Web Conference 2019
Amsterdam has developed into one of the most progressive technology and start-up hubs in Europe. It’s a city that builds on a long tradition in innovation. That’s why we’ve attended TNW2019, a leading tech and innovation conference. It [...]
Solving wicked business problems
The first part of this series described the pitfalls of efficiency-driven approaches when it comes to solving business problems. This post shows how to overcome these problems and how to get better at complex problem solving. What to [...]
Growing business by doing the right things, smarter
How complex problem solving leads to valid outcomes in critical decision making. The mission of strategy and innovation consultants is to grow a client’s business by doing the right things, smarter. Growing a business usually follows a rock-paper-scissor [...]
Why design-driven companies are actually a good idea
In the digital economy it becomes increasingly easier to copy business models, product features and marketing tactics. Hence, one of the last resorts of competitive advantage is UX and strategic design. Design-led companies In a recent article by [...]
How gaming set a benchmark for the future of fintech
Fintechs and incumbent banks can learn a lot from adopting digital growth strategies of the gaming industry. While incumbent banks have struggled in the past with upgrading their business to the digital age, plenty of new fintech startups [...]
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