Tintti Sarola

About Tintti Sarola

Tintti Sarola Advisor, Strategy and culture Tintti Sarola is a strategist, transformation lead, and culture expert who believes the journey defines the outcome. With a background as a national team-level dressage rider and a track record of podium finishes up to the European Championship level, she brings the same intensity, focus, and commitment to business as she once brought to elite sport. Her career spans law, tech, strategy, and transformation – from her early days in contract law and IPR to leading digital transformation, business development, and culture-powered change initiatives. Tintti has helped build successful start-ups, scale family-run businesses, and reshape how established organisations think, behave, and operate. She specialises in helping leadership teams rewire how they work – aligning strategy with behaviour, shifting entrenched patterns, and building the human systems that make change stick. Sharp on strategy and fluent in human dynamics, Tintti is known for cutting through noise, connecting the dots, and helping companies move – fast and together. Her career spans law, tech, strategy, and transformation – from her early days in contract law and IPR to leading digital transformation, business development, and culture-powered change initiatives. Tintti has helped build successful start-ups, scale family-run businesses, and reshape how established organisations think, behave, and operate. She specialises in helping leadership teams rewire how they work – aligning strategy with behaviour, shifting entrenched patterns, and building the human systems that make change stick. Sharp on strategy and fluent in human dynamics, Tintti is known for cutting through noise, connecting the dots, and helping companies move – fast and together.